Exhibit 1.5.23

Selling


I like any ad that's pitch is basically, "Look, you probably want things you don't really want. We'll help you achieve those maybe dreams."

Exhibit 1.5.8

Marketing

So apparently popular no-effort-mom-pleaser Pandora decided to tie a marketing campaign to the NFL Draft and analyst Mel Kiper Jr. I wish I could have heard that phone call.

Over-thinking Marketing Guy: We want you to represent Pandora!
Mel Kiper Jr.: The music service?
Marketing Guy: No, the popular middle-aged-lady-Pokémon.
Mel Kiper Jr.: Are you sure my obvious and overwhelming charisma won't out charm the charm bracelet?
Marketing Guy: Of course not!
Mel Kiper Jr.: There is serious upside potential whenever you can get a Mel Kiper Jr.

Honestly, I don't know if this is a brilliant example of knowing the difference between one's market and one's actor or if this is the weirdest, dumbest thing to ever happen on an internet full of weird, dumb things. I'm leaning toward aggressively not caring after this period.

Exhibit 1.5.7

Demographic Survey




Now I know which advertisers to approach.